My Pitch
I’ve spent my career bouncing between creative, production, and marketing, designing, editing, producing, whatever it takes to make something connect. I grew up in local news with Chyron as part of the daily workflow, so I know how stations think and where the gaps are. I’d love to help Chyron grow its presence in local news by supporting pitches, building out social and brand voice, and using storytelling to show why the product actually makes people’s jobs easier.
Product Testimonials
Testimonials from real users are powerful because they show exactly how a product improves someone’s workflow. I’ve even shared examples like this at Gray Television and CBS News to make the case for tools like Adobe Express because it works.
I’d love to shoot, edit, and distribute these kinds of stories with Chyron clients around the world, showing how the products help them push things forward and do better work.
Intentional Social Media
There’s a huge opportunity to level up Chyron’s social presence by treating it like a real content engine, not just a feed. Companies like Adobe have nailed this with quick product demos, fast updates, bite-sized tips, and by spotlighting power users and turning them into advocates for the brand. It’s simple, consistent, and actually useful, which is why it works.
This is something competitors like Ross and Viz haven’t fully cracked yet, which leaves a wide-open lane. I’d love to build and produce that kind of content for Chyron, creating a steady stream of short, smart, and engaging pieces that both educate and build real loyalty around the product.
Creative Services
I can also bring some new perspectives to Chyron’s creative services. I’ve built graphics packages for stations across the country and led teams that actually have to make this stuff work every day on air. That means I’m not just thinking about how something looks, but how it functions in a control room, how producers use it, and how it holds up over time.
I can help shape stronger, smarter packages, support clients with real-world solutions, and elevate the creative.
A real voice in the industry
Chyron has credibility, but it can be louder. I’m not just here to make things look better. I can help make the product easier to understand, easier to sell, and a lot harder for customers to walk away from.